Vision & Mission

Empowering Businesses with Innovative Payment Solutions.

MISSION

We act as a bridge of communication between stores and consumers, maximizing the benefits for both parties and contributing to society.

VISION

Become No. 1 in Asia through "Cashless x Marketing".

MESSAGE FROM
OUR PRESIDENT

Towards a society with maximum benefits for both stores and consumers!

- Aiming to become Asia's No. 1 cashless payment service -

Value Design values maximizing the benefits for both stores and consumers. We believe that a sustainable consumption cycle can be built by finding and reaching the point where both parties can benefit, rather than a relationship where one party wins. Our mission to society is to expand consumption. To achieve this, we want to be a "bridge" between stores and consumers. We want to face stores, find their true value and appeal, and create new value with our ideas and actions. We will make the shopping experience for consumers more profitable, convenient, and enjoyable. With the perspectives of both stores and consumers, we will work together as a trusted partner for stores (companies). We will contribute to the rich lives of people around the world with ideas and technology, and aim to be No. 1 in Asia in "cashless services and marketing."

President and CEO: Shuji Hayashi